Communication: Its Techniques and Styles

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Communication is the process of transmitting information from one person to the other. The word communication has been derived from Latin word “communis” which means to share. Thus, communication means the sharing of message or an idea through verbal and non- verbal channels. It is a continuous process that requires three basic elements such as sender, message and receiver.

Sender is the person who conceives an idea of the message and transmit it to the receiver through suitable channel.

Message is the idea, information, view, facts, feelings etc. that a sender conceives and it is the purpose of initiating a communication process.

Receiver is the person for whom the message is conveyed, he receives and interpret the information and achieve the purpose of communication process. 

Communication techniques: The purpose of communication can be achieved if it is effective and processed in suitable manner that the receiver can understand the exact meaning of message as conveyed by the sender. There are different techniques of communication that make the communication effective, some of techniques are as follows:

  • Smile: A good smile can convey warmth and openness to the sender.
  • Ask question: if the receiver has any doubt or confusion related to the message of a communication, he must ask questions to resolve it and make the communication effective.
  • Listen: To make a communication effective, one must listen to the sender to understand the message completely.
  • Observe: The receiver must observe the sender to deeply understand the meaning of message conveyed by the sender through his body language.
  • Give feedback: Communication is a continuous process that never ends, receiver must provide feedback to the sender that he understands from the message conveyed and what would be potential actions and response over it.
  • Empathy means to be in the shoes of others, thus a receiver must try to understand the meaning of a message from the perspective of a sender.
  • Choose words carefully: All the parties to communication must choose words of message effectively, so that complete and crisp message can be conveyed effectively.

Communication styles refers to the way or manner in which we usually convey the message to other person. On the basis of behavioral characteristics and use of verbal and non-verbal channels of communication, different styles of communication have been formulated, which are as follows:

  • Assertive Style is the most effective and healthy style of communication, parties to the communication process achieve the purpose of communication without hurting any person and respect the rights and opinions of each other. the medium voice tone is used with open posture.
  • Aggressive style: in aggressive style, one party wins the conversation at the cost of other. an aggressive person gives more importance to himself and put pressure on the other by using loud voice and hostile behavior.
  • Passive- Aggressive style: This style is very complex, parties to communication show passive behavior in front of each other but have opposite at their back. They do not show their anger clearly and the expressions they show does not correlate with their actual feelings or intentions.
  • Submissive style: In submissive style, parties try to avoid conflict with their apologetic behavior and using soft voice. They use fidget gestures to yield others preference and take responsibility and decision to remove the difficulty.
  • Manipulative style: In this style, parties to the communication perform manipulations to influence others as its name suggests. They use patronized voice tone with cunning behavior and try to control others.