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MDA60018 | New Media Management Assessment 2 | Management

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This is a whole of class industry integrated Media Strategy Project working in conjunction with Australian Unity.

HOWEVER:

The written media strategy report however is an individual submission about your role in the group project and how it contributes to a larger project plan.
You are able to work as a group to complete some research and strategy on your chosen component of the project and keep a group record of this research and planning. Some things you might like to work together on are:
-Project descriptions
-Resources, logistics and budget
-Design of project components and role assessment
-Timeline and Planning
- Risk assessment
-Research and media analysis
-Quality assurance and success measures

The document should contain:
• Title of component of project;
• Names of group members;
• Outline and description;
• Research and examples from other media strategies;
• Risks and opportunities
• Implementation description
• Any tables, images, visual components that are relevant.
You will need to produce ONE strategy document each and they should outline your specific role and duties in the project.

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