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Mark920 | Social Marketing Assignment 2 | Marketing

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You need to develop a new social marketing programme that has been designed by your group and (1) has not been previously submitted for assessment in any other subject, or (2) has not been an actual intervention overseas or in another part of Australia.

Both secondary and primary background research is required - and should involve interviews with relevant people involved with your social marketing issue (the target audience and/or marketers of the issue and/or professional experts).

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