You will placed into pairs by your facilitator at the beginning of Module 1 (week1).
Working in pairs, you are required to identify an organisation that is currently facing strategic threats and plan, film and submit a five-minute video presentation addressing these threats with specific reference to the course content. Some examples include;
Disruptive technologies; Shifts in regulatory focus;
Competition from overseas organisations; Structural shifts in industry composition; or
Market consolidation and shakeout.
PowerPoint/Prezi slides are not to be used.
You will need to find ways of addressing the audience in a compelling manner, paying attention to audio quality, lighting quality, sincerity of presentation, clarity of your perspective and overall impact. Both members of the pair are required to spend approximately equal time on camera.
In the presentation, students are required to:
Introduce yourself and the presentation topic. State briefly the key issues your presentation will cover Introduce the organisation that is being analysed Flesh out the major threats that the organisation is facing Propose possible strategies addressing the identified threats, and
Display a thorough understanding of the concepts related to strategic management and threat identification.
Presentations should address the following questions, along with any other relevant points:
How has the organisation established a track record of success?
What is the organisation’s core value proposition, and which target market does it seek to address?
What threats have altered the strategic circumstances of the organisation?
What are the organisation’s prospects for the future?
What would you recommend management do to better address these threats?